Midwest Living: 2011 – 2012

Midwest Living: 2011 – 2012

The Meredith Apprentice Program is a partnership between Meredith Corporation and Iowa State University. Each year, five journalism students are selected to be year-long interns at a Meredith publication, working around 20 hours per week. I was paired with Midwest Living, one of Meredith’s largest publication’s with offices in Des Moines.

While I was there, I had the chance to work on several different platforms, including Midwest Living magazine, midwestliving.com, Best of the Midwest – a large summer travel guide, Michigan Travel Ideas – a publication created for a client, and some client websites and blogs.

Much of my work at Midwest Living went on behind the scenes, such as updating a large internal database of travel destinations or assisting editors with day-to-day tasks.

Tangible work tended to fall into these categories:

  • Fact checking: calling every business mentioned in a story, as well as travel professionals, to make sure all the information was correct. A typical fact-checking assignment might include 80-100 sources. Examples: Best of the Midwest
  • Creating online slideshows: Mainly when I had free time from other assignments, I could pitch an idea for the website, comb through Meredith’s photo library, and write catchy captions for original online content. Examples: Dried corn decorating, 27 ideas for kitchen organization.
  • After a couple months of proving myself (and some gentle prodding from my advisor) I was allowed to write some short-form content for print. Examples: 10 Great Sweets, Nebraska Discoveries, Bug Out.

Click any link above to learn more about that project. All content used with permission from Midwest Living® magazine. ©2012 Meredith Corporation. All rights reserved.